вторник, 27 августа 2019 г.

Logistics Management - David B

Logistics Management. This new book, Logistics Management, blends traditional logistics activities with the current developments in business that have made logistics a critical element for business success. It adopts a customer or marketing focus to the subject of logistics, and the wider concept of supply chain management, by recognizing that customer satisfaction is the primary output of logistics activities. The theme of global logistics integrated throughout the current edition will also continue and will be enhanced by discussion of the dichotomy that the European market represents both a common and global environment. An excellent book that combines the theoretical principles of logistics with practice very effectively. I am sure that it will be an extremely popular textbook! Professor Michael Bourlakis, Brunel University. David Grant has written a concise textbook that covers the spectrum of logistics topics. The text is easy to read and has numerous examples throughout, and would be an excellent text for a first course in logistics. Professor James Stock, University of South Florida. Logistics Management brings the fascinating field of logistics comes alive. If you want to call yourself a logistician, you should definitely read this book! Professor Karen Spens, Hanken Schoolof Economics. The book is a good compilation of up-to-date logistics knowledge. It is really valuable for students/managers that begin with logistics management, or have a partial view of what it is, and want to learn more. Professor Nathalie Fabbe-Costes, Aix-Marseille University.

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