вторник, 20 августа 2019 г.

Logistics and Supply Chain Management, Martin Christopher

Logistics and Supply Chain Management. Martin Christopher. Softcover:  310 pages Publisher:  Financial Times/Pearson Education; 5th Edition 2016 ISBN:  978-1-08379-7. This updated 5th edition of the bestselling Logistics and Supply Chain Management is an easy-to-read guide to the key elements underpinning the achievement of an integrated approach to managing supply chains. The contents include: The supply chain and competitive strategy The link between logistics and customer value Logistics’ impact on the bottom line Measuring logistics costs and performance Matching supply and demand Managing risk in the supply chain Overcoming the barriers to supply chain integration. The theme of the book is that the real competition today is not between companies but between supply chains.  The winning approach to supply chains is an integrated perspective that takes account of networks of relationships, sustainability and product design as well as the logistics of procurement, distribution and fulfilment.  Logistics and Supply Chain Management provides the reader with the insights and the knowledge necessary to exploit these opportunities. This new edition includes two new chapters covering: Going to market – how to gain advantage through innovation in delivery channels Service logistics – how to develop supply chains that reflect the service economy.

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